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Business Communication 2nd Edition

Business Communication 2nd Edition

  • R 299.00
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Business Communication second edition highlights the importance of effective communication within today’s business environment. The title positions language as a communication tool and then discusses various aspects of communication: communication theory, cognitive communication, organisational communication, cultural communication, and stakeholder communication.

 

The title focuses on the four essential language skills and places them within the wider context of business communication:

  • Writing: The writing process, academic writing, and writing for business
  • Reading: Reading for academic purposes
  • Listening: Listening skills and overcoming barriers to listening
  • Speaking: Oral presentations and speaking during meetings.

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