Business Information Management 2/E
Information. Technology. Both resources are increasingly important as organisations seek to improve their performance. Applying information and technology can offer new ways to do business, increase the efficiency of business processes, reduce costs and provide the performance measures used to control improvement.
- Can business information management improve organisational performance?
- What are the key issues faced by managers today in terms of managing business information?
- How can 'big picture' strategy be developed, implemented and managed?